Alison Heiser, Principal
Alison Heiser brings deep experience in developing and leading implementation of corporate and brand marketing strategy that delivers significant bottom-line results across a variety of industries and business situations. Rooted in classical consumer goods marketing at Procter & Gamble, she is a talented change agent in organizations seeking to improve their customer focus and marketing. Her extensive career includes:
Alison earned her MBA from the Kellogg Graduate School of Management at Northwestern University, and her BS in Communications from the University of Illinois at Urbana-Champaign. She is married to Jim Heiser, a watercolor artist, and they live in Neenah, Wisconsin and Northport, Michigan with their son Michael.
Julie Dreyer, Senior Consultant
Julie Dreyer brings an extensive background in marketing, sales and global product management from her various positions at GE Healthcare, GE Plastics and Dow Chemical. While at GE, she was formally recognized for her success in growing top line revenue, market share, and profitability while directing global teams in both product and service offerings. These include:
Julie earned her MBA from the Kellogg Graduate School of Management at Northwestern University and holds a BA in Microbiology from Miami University. She volunteers at Journey House, serves on the Medical College of Wisconsin Innovation Council and is on the Stewardship Committee at St. John Vianney. She is a past member of the Kellogg Alumni Advisory Board and the Board of Directors of the Junior League of Milwaukee. Julie is married and has two children in college. She and her husband Mike live in Brookfield, Wisconsin.
Tim McClure, Senior Consultant
Tim McClure has 20 years experience in conducting market research, developing strategy, leading business model innovation and optimizing organizational performance. Tim takes a holistic approach to helping businesses improve their customer-facing operations, fostering collaboration and bringing alignment across marketing, product development, sales and customer service. With a strong background in data analysis, qualitative research, executive ideation, process and role design, Tim is a results-driven senior advisor that immerses himself in every assignment. A few of his recent engagements:
Tim earned his MBA from the University of Chicago Booth School of Business and his BS in Finance from the University of Illinois at Urbana-Champaign. He resides in Chicago with his wife Suzanne, a psychotherapist, and their children Jonah and Frances.
Chris De Santis, Senior Consultant
Chris De Santis is an independent consultant specializing in the design and delivery of Management and Organization Development interventions. He brings with him twenty-five (25) years experience in training and development, graduate degrees in Organization Development and Marketing, and work experience in manufacturing, service, and not-for-profit environments. His client experience includes several first tier consulting, accounting, and law firms.
Chris assists individuals or groups in identifying obstacles to effectiveness and subsequently works with them to create user friendly solutions aligned with the company's strategic initiatives. He has special expertise in dealing with generational differences in the workplace, gender socialization at work, developing mentoring relationships, applying the principles of Emotional Intelligence to leading, and building long term relationships.
Chris has an undergraduate degree in Business from the University of Notre Dame, an MBA from the University of Denver and an MA in Organization Development from Loyola University. He has numerous certifications, including DDI, Forum, ODI, TAI, Blanchard, and Myers-Briggs, to name a few.
- VP of Marketing for Kimberly-Clark's consumer businesses in North America and Europe, where she led the organization to adopt a brand-centric operating model and charged senior leaders with broad accountability for brand stewardship and growth
- Chief Customer Officer at Banta Corporation, acquired by RR Donnelley, where she led the adoption of a customer loyalty model across the company's business units
- VP of Marketing for Groupe Michelin, where she is credited with turning around an unprofitable North American consumer tire business through consumer centric portfolio strategy and marketing transformation initiatives
Alison earned her MBA from the Kellogg Graduate School of Management at Northwestern University, and her BS in Communications from the University of Illinois at Urbana-Champaign. She is married to Jim Heiser, a watercolor artist, and they live in Neenah, Wisconsin and Northport, Michigan with their son Michael.
Julie Dreyer, Senior Consultant
Julie Dreyer brings an extensive background in marketing, sales and global product management from her various positions at GE Healthcare, GE Plastics and Dow Chemical. While at GE, she was formally recognized for her success in growing top line revenue, market share, and profitability while directing global teams in both product and service offerings. These include:
- GE Medical-Asia CEO award for special efforts to increase orders/sales in Asia
- GE/YMS Presidential Commendation for establishing clinical sites to improve product quality and feedback
- Received management award for efforts that tripled government market share.
- Recognized by VP-Service for team leadership leading to recovery of $1.2MM operating margin gap.
Julie earned her MBA from the Kellogg Graduate School of Management at Northwestern University and holds a BA in Microbiology from Miami University. She volunteers at Journey House, serves on the Medical College of Wisconsin Innovation Council and is on the Stewardship Committee at St. John Vianney. She is a past member of the Kellogg Alumni Advisory Board and the Board of Directors of the Junior League of Milwaukee. Julie is married and has two children in college. She and her husband Mike live in Brookfield, Wisconsin.
Tim McClure, Senior Consultant
Tim McClure has 20 years experience in conducting market research, developing strategy, leading business model innovation and optimizing organizational performance. Tim takes a holistic approach to helping businesses improve their customer-facing operations, fostering collaboration and bringing alignment across marketing, product development, sales and customer service. With a strong background in data analysis, qualitative research, executive ideation, process and role design, Tim is a results-driven senior advisor that immerses himself in every assignment. A few of his recent engagements:
- Served as SVP of Strategic Marketing for a manufacturer of specialty food products. Developed a customer-focused business model: redesigned the marketing organization, product development processes and channel strategies
- Redefined customer service roles for a regional wireless phone company. Studied managers in five call centers, streamlined and clarified responsibilities and developed leadership tools to increase direct impact on service quality
- Developed the go-to-market strategy for a manufacturer of highly complex medical devices. Researched key market segments, developed powerful value propositions and designed a cross-functional org model to support execution
Tim earned his MBA from the University of Chicago Booth School of Business and his BS in Finance from the University of Illinois at Urbana-Champaign. He resides in Chicago with his wife Suzanne, a psychotherapist, and their children Jonah and Frances.
Chris De Santis, Senior Consultant
Chris De Santis is an independent consultant specializing in the design and delivery of Management and Organization Development interventions. He brings with him twenty-five (25) years experience in training and development, graduate degrees in Organization Development and Marketing, and work experience in manufacturing, service, and not-for-profit environments. His client experience includes several first tier consulting, accounting, and law firms.
Chris assists individuals or groups in identifying obstacles to effectiveness and subsequently works with them to create user friendly solutions aligned with the company's strategic initiatives. He has special expertise in dealing with generational differences in the workplace, gender socialization at work, developing mentoring relationships, applying the principles of Emotional Intelligence to leading, and building long term relationships.
Chris has an undergraduate degree in Business from the University of Notre Dame, an MBA from the University of Denver and an MA in Organization Development from Loyola University. He has numerous certifications, including DDI, Forum, ODI, TAI, Blanchard, and Myers-Briggs, to name a few.